Partnering with Pilot Agency, I helped drive the FLATOUT! multi-channel campaign launch with Guy Fieri and Camp Chef, creating a suite of digital assets across Amazon, email, paid and organic social, and the Camp Chef website for cohesive cross-channel creative.

Alongside design, I supported the photography team in producing studio food imagery showcasing the grills’ versatility. Spanning six months and three phases, the campaign generated strong buzz — notably securing Walmart distribution in 450+ stores nationwide.